Digital Marketing

A course to speed-launch your career!
 
Learn to manage digital campaigns, analyse data, and grow revenues for companies & brands.
 
According to TRAI, the number of Internet subscribers in India is growing every day. India’s digital advertising spends will reach 25,800 crores by 2020*. To manage these ad campaigns, companies need thousands of trained professionals. Prepare for these jobs with Arena’s Digital Marketing Professional course.

Course Highlights

  • Access to Creosouls: Share your creative portfolio with the world, get feedback from experts, find job opportunities and get hired. 
  • Instant student loan facility to fund your studies at Arena, with real time loan eligibility check & instant approval confirmation.
  • Training to generate leads, aggregate audiences on social media, and attract customers & drive sales
  • Skills to devise digital marketing campaigns using tools like AdWords, mobile marketing, YouTube marketing and Web Analytics 
  • 100% job placement assistance** 
  • Access to Onlinevarsity: Arena’s exclusive web portal that adds to your classroom learning experience

Career options

  • Digital Marketing Executive
  • Digital Sales Executive
  • SEO Executive 
  • Content Marketing Executive 
  • SEM Executive 
  • Social Media Analyst 
  • PPC Analyst
  • Internet Marketing Executive
  • Online Marketing Executive
  • Freelance Digital Marketer
  • Online Reputation Executive

Eligibility

10+2 (Any stream) undergraduates / graduates

Loan Facility

Available

Career Support

  • 100% job placement assistance
  • Job fairs
  • Career seminars
  • Industry interaction
  • Studio tours
  • Creative workshops

DIGITAL MARKETING PROFESSIONAL MODULES:

Modules

  • Marketing Basics
  • Internet Advertising with Search Network
  • Search Optimization Techniques
  • Creative Display Ad Solutions
  • Marketing using Email -1
  • Mobile Marketing in Practice
  • Introduction to Analytics
  • Digital Marketing Portfolio

Tools

You will get Certificate in Digital Marketing on completion of semester 1.

Modules

  • Powerful Internet Advertising with Search Network
  • Understanding Social Media Marketing
  • Optimizing Social Media Marketing
  • Content Marketing
  • Affiliate Marketing
  • Inbound Marketing
  • Marketing using Email -2
  • Lead Nurturing for Digital Marketing
  • Legal Ecommerce
  • Using Web Technology for Digital Marketing
  • Analytics for Marketing
  • Advanced Digital Marketing Portfolio

Tools



You will get Certificate in Advanced Digital Marketing on completion of semester 2. On completing both the semesters, you get a Certificate in Digital Marketing Professional.